I just recently found out about Social Mention, the social media research tool, and let me tell you, it is amazing. Social Mention integrates content from dozens of social media platforms, to give the users an easy and seamless interface for reading and managing the content that you are interested in. I just recently started a new job at a luxury swimwear eCommerce company and I am using social mention all the time. It allows me to keep track of who is talking about the company, no matter what site they are on. Also, I do love Hootsuite. Hootsuite also allows you to manage content on a dashboard across all different social media platforms. It allows you to write back, like, post, share any content in response or first for consumers. Hootsuite is a program that is easy to use and everyone should use it. Hootsuite is great on a personal and business level.